We’re product marketing leaders in B2B SaaS

transforming products into powerful stories
and go-to-market strategies that sell.

We have three ways to help you grow

  • Agency

    Full-service marketing team to lead strategy and execution with product marketing, sales enablement, and design.

  • Marketplace

    Connecting startups with vetted marketing consultants and supporting the engagement to make it great.

  • Playbooks

    Self-serve marketing strategy program packed with best practices, templates & weekly office hours.

We’re experts in product marketing, sales enablement, and design

Positioning & Messaging

Go-To-Market Strategy

Product Launches

Sales Decks & Enablement Assets

Competitive Intelligence

Website Content & Design

We leverage our past in-house experience

To help drive revenue at top tech companies

 

We have experience in deeply technical industries

    • Equals, next-generation spreadsheets

    • Looker, business intelligence & data analytics platform

    • Safegraph, global point-of-interest data platform

    • Momentum, sales automation platform

    • Yurts, AI-powered application suite

    • Verta, model delivery & operations platform

    • Padex, AI-powered patent analysis

    • Darktrace, cybersecurity AI (LSE: DARK)

    • Topl, blockchain for sustainable innovation

    • Bakkt, crypto loyalty platform (NYSE: BKKT)

    • Fireblocks, digital asset custody, settlement, and issuance

    • Zuora, subscription management software (NYSE: ZUO)

    • Mercury, all inclusive banking platform

    • Heartland, point of sales, payments, and payroll

    • Pngme, credit and lending API for banks

    • Zetta, early-stage venture firm

    • Carefull, personal finance protection platform

    • Benefex, employee benefits, wellness, and rewards platform

    • Elation Health, electronic health record software

    • Level, employee health insurance and benefits platform

    • Twilio, personalized interactions and global communications (NYSE: TWLO)

    • Gladly, customer service platform

    • Kustomer (Meta), messaging and AI-powered automations

    • LinkedIn, professional social network

    • Momentum, revenue operation automation

    • Stellar, streaming event & ticketing platform

    • Floodbase, leading flood mapping platform

    • Patch, climate action platform

    • Safer, CSAM detection, reporting & removal

    • CDP, runs global disclosure systems

    • ConductorOne, modern governance and access control

    • Onyxia, centralized platform for cyber security threats

    • Smallstep, automated certificate management for DevOps

    • SoSafe, security awareness platform

    • ServiceNow, cloud-based solutions for enterprise operations (NYSE: NOW)

    • Envoy, workplace experience platform

    • Diligent, modern governance platform

    • TrueNorth, full-service trucking platform for truckers

    • Vin IQ, dealership marketing insights

    • Glean, a personal study tool

“The Olivine team played a crucial role in helping us craft and launch a new brand and website. Despite entering a competitive market, we were able to identify our unique value proposition as a brand and product, and clearly reflect that positioning in our overall marketing strategy. Olivine has been creative, thoughtful, and nimble throughout our partnership.”

TATIANA MOROZOVA
Director of Marketing at ServiceNow

“Olivine has been an incredible partner as we've defined our go-to-market strategy. I was impressed by their attention to detail and structured approach while still being flexible to our needs. Launching a product is always high stakes but Olivine guided us through it with competence and confidence—helping us make the biggest impact possible."

SEBASTIEN MAGOUTIER
Director of Product Marketing at Envoy

“Olivine’s guidance and support has been instrumental in positioning Elation to meet its growth goals. They are trusted partners with professionalism, sharpness, and speed that makes working together easy.”

ADAM FARREN
CMO at Elation Health

“Diligent has grown rapidly through multiple acquisitions, and we needed to transform from selling siloed point solutions to selling one cohesive platform. With Olivine we now have a strong framework to present our personas, a new platform pitch, and other sales enablement materials—allowing commercial teams to get up to speed quickly.”

BRITTANY CLARK
VP of Product Marketing at Diligent

“Partnering with Olivine was a great experience. From the very beginning of the partnership, we were able to see value from Olivine. Through a series of engaging workshops, we uncovered insights that helped to inform our messaging and positioning, and even website flow. As we moved into the website phase of our work together, Olivine worked closely with our team to ensure they were capturing the true essence of our brand. Their team stayed organized, communicative, and kept us on track to deliver the final product within our goal date.”

WILL CLARK
Founder and Chief Product Officer at Stellar Tickets

“We revolutionized the cyber security awareness industry with a human-centric approach that is based on learning psychology and behavioral science. Olivine helped us to evolve our brand and translate this disruptive approach in a new brand strategy – verbally and visually. Together with Olivine, we brought our brand to the next level, clearly differentiating ourselves from the legacy competition, ensuring that our company culture is reflected in our brand, and showcasing that we truly focus on the human factor. Olivine provided strategic support, kept up with our fast pace, and provided unique insights.”

NIKLAS HELLEMANN
CEO & Co-Founder at SoSafe

We focus on relationships and impact


Ready to up-level your marketing strategy?