Shipping new product is the absolute best opportunity to communicate with customers and reach new people. Make the most of it by announcing your new product in a comprehensive, compelling way.
Outcomes
Product Story & Announcement Message
Announcement Plan & Launch Day Checklist
Created by Raechel Lambert
Raechel is a co-founder of Olivine and Padex. Prior to becoming a partner at Olivine, Raechel was a product marketer at Intercom. She’s worked with over 40 companies and has hosted group workshops for 100+ founders and marketers across New York, San Francisco, Boston, Chicago, and London.
OK, what’s next?
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Launch Playbook
Launch your brand or product
Chapters
Templates
Product Story / Future Press Release
Announcement Priority Rubric
Announcement Plan
Why product launches?
Shipping new product is the absolute best opportunity to communicate with customers and reach new people. Make the most of it by announcing your new product in a comprehensive, compelling way.
Outcomes
Product Story & Announcement Message
Announcement Plan & Launch Day Checklist
Created by Raechel Lambert
Raechel is a co-founder of Olivine and Padex. Prior to becoming a partner at Olivine, Raechel was a product marketer at Intercom. She’s worked with over 40 companies and has hosted group workshops for 100+ founders and marketers across New York, San Francisco, Boston, Chicago, and London.
OK, what’s next?